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Saturday, January 17, 2009

It's all about the label

So last week I took Cinderella in to get some glasses ordered for her. Unfortunately the optical we went to had a really small selection of glasses that were the right size for her face, and the few they did have, didn't look very good on her face shape.

So the optical willingly ordered some pairs of glasses in for her to try. The lady who worked there looked through some catalogs with me, and we were able to come up with 3 pairs of glasses that had some potential. However for some reason they can't make children's glasses without attaching some pop merchandising label. So one pair was Fisher Price, one was Dora the Explorer, and one was Disney Princess. Well, of course Cinderella noticed what we were up to and knew about the labels attached to each pair.


The glasses were finally in on Friday and we went to take a look. The Fisher Price glasses were really cute on Cinderella, and if it had been my choice, they would be the ones we would have gotten. However, Cinderella just HAD to have the PRINCESS glasses. Thankfully those ones were cute on her as well, just not as cute as the other ones. But here is the catch. The Fisher Price ones were pink with hearts on the sides. The princess ones were red, had bows by the joints, and had sparkles on the sides. There were no pictures of princesses, no words that said princess, just the label. And so she had to have them.

We pick them up next Friday. I'll get a picture of her in them posted after we pick them up.

1 comment:

angelalois said...

this kind of stuff makes me so mad. I wanted to buy Wesley a ball for Christmas, just a normal run-of-the-mill ball. I couldn't find any decent balls that weren't plastered with Dora or SpongeBob or whoever. I just think sometimes kids need the chance to make up their OWN stories and their OWN characters, instead of putting themselves in a corner becuase of the "label." Ahh advertising and marketing. They've got us hooked.